Building My Portfolio Website

Screenshot of Jennifer Rothrock’s WordPress portfolio homepage, showing CMS management, web design projects, and responsive layout.

This portfolio website was designed and developed by me in WordPress, showcasing my skills as a CMS Content Manager & Web Designer. It demonstrates hands-on experience with WordPress setup, plugin management, SEO optimization, frontend development, and performance tuning — all tailored to create a professional, accessible, and user-friendly portfolio.
Learn more about me →


Creating a Responsive WordPress Portfolio – CMS & Web Design

When creating this portfolio site, I had two main goals:

  1. Showcase my work in Web Design, UI/UX, Frontend Development, and CMS content management.
  2. Demonstrate the ability to build, optimize, and manage a professional WordPress website from scratch.

This project highlights both my creative design skills and technical CMS expertise, providing a tangible example of my qualifications for recruiter-focused roles.


WordPress CMS & Theme Foundation

CMS: WordPress

I chose WordPress because it’s widely used in professional web projects and aligns directly with the type of CMS management and web design roles I am targeting. It allows me to demonstrate hands-on experience with customizations, plugins, and site optimization.

Theme: Riverbank

I selected Riverbank because it’s lightweight, responsive, and highly customizable. It provides full control over typography, layout, and spacing — essential for creating a clean, professional portfolio without unnecessary bloat.


CMS Tools & Plugins for WordPress Optimization

I carefully selected plugins and tools to enhance performance, SEO, and site management:

  • Rank Math SEO – for on-page SEO, meta management, and sitemaps.
  • MonsterInsights + Google Analytics – to track user interactions and continuously improve UX.
  • Akismet Anti-Spam – to maintain clean forms and comment sections.
  • Local Google Fonts Hosting – for GDPR compliance, faster performance, and consistent typography.

These choices demonstrate my ability to manage, optimize, and secure a professional WordPress website.


Frontend Development & UX Design Choices

I implemented custom CSS for typography, breadcrumbs, and spacing to create a consistent design that reflects my personal style. The minimalist layout ensures clarity, readability, and a focus on showcasing portfolio projects without distractions.

These UX and frontend development choices show my understanding of user-centered design, accessibility, and web best practices.


Portfolio Website Outcome – CMS & Web Design Skills Demonstrated

This portfolio reflects both my creative design skills and technical CMS proficiency. Key outcomes include:

  • Site setup and configuration
  • SEO and performance optimization
  • Plugin integration and management
  • Custom design adjustments with CSS
  • Adherence to web best practices: accessibility, analytics, GDPR compliance

View the live site → | View my LinkedIn profile →